All Blacks Experience: Māori Culture & Rugby

Immerse yourself in the world of New Zealand rugby and Māori culture at the All Blacks Experience. Discover the power of the haka and learn about the rich history of the national teams in a state-of-the-art interactive encounter.

Duration: 1 hour, 30 minutes
Cancellation: 24 hours
Highlights
  • All Blacks Experience - The All Blacks Experience in Auckland offers a guided exploration into New Zealand’s distinctive Māori culture and the spirit of the renowned All Blacks and Black Ferns rugby teams.
    Ideal for both sports enthusiasts and newcomers, it provides an opportunity to delve into the values of teamwork, respect, and cultural pride…
What's Included
  • Immerse yourself in culture, embrace the spirit, and find inspiration
  • Feel the emotion as you stand and face the All Blacks and Black Ferns Haka
  • Test your skills with the hands on ‘Step-up’ Interactive Activity
  • Feel the energy in the replica changing sheds and walk down the tunnel to face the Haka
  • Explore the values of teamwork, respect, and…
What's Not Included
  • Snacks
  • Lunch
Additional Information

The All Blacks Experience in Auckland offers a guided exploration of New Zealand’s distinctive Māori culture and the legendary spirit of the All Blacks and Black Ferns rugby teams.
Ideal for both sports enthusiasts and those new to the game, it provides an opportunity to delve into the values of teamwork, respect, and cultural pride that are integral to…

Location
88 Federal Street
Federal Street
The All Blacks Experience is located in the SKYCITY convention center.
Cancellation Policy

For a full refund, cancel at least 24 hours before the scheduled departure time.

Customer Ratings
4.6
(145 Ratings)
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Emily_t
Mar 26, 2025
The experience is really... - The experience is really interactive and very informative. Our guide Rueben was lovely. Even if you're not right into rugby it's a great experience
Review provided by Viator
Malichbarbara11
Mar 21, 2025
Don't miss it! - Superb even if you don't know much about rugby. Lots of info about the whole system and its importance to the county.
Review provided by Viator
Nicole_l
Mar 19, 2025
Great experience! - This was great and worth doing even if you don’t know anything about rugby!! I learned a lot about Māori culture and how the history of rugby is tied to the history of New Zealand. It was fun and interactive. I definitely recommend.
Review provided by Viator
Fred
Mar 17, 2025
Fun, moving, playful - The interactive history of the legendary all blacks. Experience with games, history, you believe in it. The power and mana of the players are present!
Review provided by Tripadvisor
Redlizziem
Mar 15, 2025
Slightly interested in rugby? go! - Excellent experience we are rugby fans though dont know much about All Blacks team members we are well aware of their reputation. I recommend wearing shoes you can run and kick in so you can enjoy the interactive games. My only disappointment was not being able to find anything to buy in the shop - all the clothing seemed to be XXXL!!
Review provided by Tripadvisor
Mjs768
Mar 15, 2025
Wonderful even if you’re not a sports fan! - I attended this at the suggestion of my friend. I’m not into sports (he is) but I found the experience absolutely captivating! Not to mention inspiring! Our guide, Cess, was very knowledgeable, patient with our questions, and seemingly passionate about the significance of the game and NZ culture. Fabulous experience!
Review provided by Tripadvisor
Bestdreamcatcher
Mar 14, 2025
Well done Pru! - Much better than I thought it would be being an English rugby fan. Pru was an excellent guide and clearly showed the passion behind the sport in NZ
Review provided by Tripadvisor
Paza2468
Mar 14, 2025
Experience what it takes at the All Blacks Experience - Located just to the left of the Sky Tower and in the same building as Weta Unleashed is the All Blacks Tour. You don’t have to know anything about the All Blacks or rugby to do the Tour. The only thing you need to know is that the All Blacks (and the female equivalent the Black Ferns) are New Zealand’s best and most successful rugby team. The tour itself takes you into some of the history with insight provided into what makes an All Black/Black Fern. The tour is interactive and ends with visitors experiencing what it’s like for players to see the Hakka (war dance) of both the All Blacks and Black Ferns. The tour ends with the opportunity to take part in interactive passing, kicking, agility and quizzes. You can also choose to skip and go through to the gift shop. For a great experience whether you are into rugby or not, visit the All Blacks Experience.
Review provided by Tripadvisor
Aide_t
Mar 22, 2025
Very informative, love... - Very informative, love seeing the passion of the players, WAS educated on how the haka was incorporated into the game one of a kind experience.
Review provided by Viator
Davigeta
Mar 22, 2025
Better than I expected - I have no particular interest in rugby. As this was part of a group tour of Auckland, I attended. However, it turned out to be kind of fun. The rules of the game were never fully explained (not sure if this was bad or good). However, the tour highlighted the importance of teamwork, strategy, and New Zealand traditions. We went into a faux locker room, and watched the team perform the traditional Maori haka. They featured the men's and women's teams. You can also practice kicking and passing skills. Overall, kind of fun!
Review provided by Tripadvisor
From $39
up to 10 guests
1 - Adult
Cancellation: Free cancellation up to 24 hours before the start of your experience (local time).