• Bass Pro Shops at the Pyramid - Welcome to Memphis! Known as the Home of the Blues and the Birthplace of Rock ‘n’ Roll, this vibrant city offers a wealth of attractions for music enthusiasts.

Purchase once and enjoy for a year! Perfect for extended stays and return visits over the next 12 months.

• Beale Street - Continuing straight ahead leads to Beale Street, the lively core of the city’s downtown.

For those interested in exploring, parking is available, and the pedestrian-only area is just ahead. There are some entertaining bonus stories to discover if you choose to visit.

• Sun Studio - Shortly, we will pass a brick building with a large guitar displayed in front. This is Sun Studio, famously known as “the birthplace of rock ’n’ roll.”
• Elmwood Cemetery - The final resting place of singer Ma Rainey II. Her father, a pastor, prohibited her from singing, prompting Ma Rainey to run away and join a traveling circus-like show. She served as both the fortune teller and a ragtime performer on Beale Street.
• Stax Museum of American Soul Music - Approaching on our right at the end of this road is the Stax Museum of American Soul Music. It truly embodies soul—artists like Otis Redding, the Staple Singers, and even the Reverend Jesse Jackson recorded here. To visit, turn into the parking lot on our right. Tap Learn More for additional information about soul music once parked.
• Birthplace of Aretha Franklin - After her parents separated, Franklin moved to Detroit with her father, where she began singing in his church. Her extraordinary talent was widely recognized, and her father included her in his “gospel caravan,” performing in churches throughout the region.
• Royal Studios - This historic recording studio originally opened as a movie theater for silent films in 1915. It was transformed into the Royal Recording Studio in 1957, becoming the official studio for Hi Records.
• Graceland - In 1956, Elvis and his family resided on a relatively quiet street until fans discovered it. Soon, they gathered outside his home, eager to catch a glimpse of their beloved rockstar. While Elvis’s neighbors had no personal issues with him, they were troubled by the crowds of enthusiastic fans parked on their street.

• Easy-to-use app: download Action’s Tour Guide App onto your phone
• Great value: purchase per car, not per person. More affordable than bus or guided tours!
• Engaging storytelling: Uncover unique tales and thrilling history for a memorable journey!
• Perfect narrator: nothing can beat listening to a great voice. Proven with tons of rave reviews!
• Offline maps: no signal, no problem! Works perfectly without cellular or wifi.
• Comprehensive route and stops: See it all, miss nothing, leave no stone unturned!
• Go at your own pace: Start anytime, pause anywhere, enjoy breaks for snacks and photos freely!
• Hands-free: audio stories play on their own based on your location. Easy to use!

• Foods and Drinks

Discover the vibrant soul of Memphis with this self-guided driving tour through the city’s rich musical heritage. Journey from Downtown Memphis to the legendary Graceland, home of Elvis Presley, while listening to captivating tales of blues, soul, and rock and roll. Visit the renowned Sun Studio, where icons like Elvis and Johnny Cash recorded, explore the Stax Museum of Soul, and stop by Aretha Franklin’s birthplace. Relive the thrilling true story of Elvis Presley’s meteoric rise and fall.

After booking, check your email to download the Tour Guide App by Action. Enter your unique password to access your tour, ensuring you have a reliable internet or Wi-Fi connection. Follow the audio instructions and enjoy the route.

Purchase once and enjoy for a full year! Perfect for extended stays and return visits within the next 12 months.

Please note, this is not an entrance ticket to the attractions along the route. Be sure to verify opening hours before your visit.

• How to access: Once you book a tour, you’ll get a confirmation email and text with instructions: • Download the separate tour app by Action • Enter the password • Download the tour MUST DO while in strong wifi/cellular Works offline after download
• How to start touring: Open Action’s separate audio tour guide app once onsite. • If there is just one tour, launch it. • If multiple tour versions exist, launch the one with your planned starting point and direction.
• Go to the starting point No one will meet you at the start. This tour is self-guided Enter the first story’s point and the audio will begin automatically Follow the audio cues to the next story, which will also play automatically. Enjoy hands-free exploring. If you face audio issues, contact support. Stick to the tour route & speed limit for the best experience.
• Travel worry-free: Use the tour app anytime, on any day, and over multiple days. Start and pause the tour whenever you like, taking breaks and exploring side excursions at your own pace. Skip anything you don’t care about or explore bonus content for everything that interests you
• Savings tips: Driving tours: purchase just one tour for everyone in the car
• Buy once, use for one year! Ideal for extended visits and return trips over the next 12 months.

For a full refund, cancel at least 24 hours before the scheduled departure time.